India — Real Estate

How Investor Clinic Generated 2000+ HNI Leads in 3 Months

Investor Clinic, a real estate investment advisory firm targeting HNI buyers, needed high lead volume without ballooning ad spend. Pikplix ran a focused digital ad campaign that delivered scale and efficiency at the same time.

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Investor Clinic Case Study
2000+Leads Generated
3Months
50%Lower Cost/Lead
HNIAudience Focus
Real Estate
Industry
India
Location
3 Months
Duration
Confidential
Client
Project Overview

Client Snapshot

Services Delivered

  • HNI Audience Targeting
  • Meta and Google Ad Campaigns
  • Landing Page Design
  • Creative Testing and Optimisation
  • Lead Form Setup

Technology Stack

Meta Ads Google Ads Landing Page Builder GA4
Executive Summary

The Situation

The Challenge

Problems Before Pikplix

High Cost Per Lead

Ad spend was high with limited lead volume, making scale-up expensive.

Low Lead Volume

Campaigns weren't reaching enough of the right audience to hit growth targets.

Generic Creatives

Ad creatives weren't tailored to what HNI property investors respond to.

Transformation

Before vs After

From expensive, low-volume ads to a scalable lead generation engine

Before
  • High cost per lead
  • Low monthly lead volume
  • Generic ad creatives
  • Untested landing pages
After
  • 50% lower cost per lead
  • 2000+ leads in 3 months
  • HNI-focused ad creatives
  • Optimised, tested landing pages
Our Approach

How We Scaled Their Lead Volume

01

Audience Research

Identified the profile and platforms used by genuine HNI property investors.

02

Campaign Setup

Launched targeted Meta and Google ad campaigns built around investor intent.

03

Landing Pages

Built high-converting landing pages designed for premium property enquiries.

04

Creative Testing

Tested multiple ad creatives to find what resonated best with the audience.

05

Ongoing Optimisation

Refined targeting and budgets weekly to lower cost per lead while scaling volume.

Business Impact

Results After 3 Months

Leads Generated2000+In 3 Months
Cost Per Lead50%Lower
AudienceHNIFocused
Channels2Meta + Google
Why It Worked

Precision Targeting and Creative Testing

HNI-Specific Targeting

Campaigns reached genuine investors, improving both volume and lead quality.

Creative Testing

Continuous A/B testing found the highest-performing creatives, cutting cost per lead.

Optimised Landing Pages

High-converting landing pages turned ad clicks into completed lead forms.

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The experience showcased in these case studies includes projects led by our founder across previous organizations and consulting engagements before the establishment of Pikplix Technologies. This experience now forms the foundation of the solutions we deliver to our clients today.

Company names, logos and trademarks referenced in these case studies belong to their respective owners and are used for identification purposes only. Their use does not imply endorsement or partnership with Pikplix Technologies.